McCann
Comms & social media for consumer tech
McCann needs no introduction — I started my career working in its Bucharest office, which has designed some of the most awarded creative campaigns from across the entire global network.
My role
Starting in corporate communications for the group, I then moved across to the consumer technology team at McCann PR, running comms and social media campaigns for brands like HTC, Toshiba, Microsoft and Vodafone.
While there, I helped to devise some of the country’s first creative campaigns to live on social and web channels. I also designed and ran complex media and influencer programmes, driving continuous top-tier coverage.